Automation is one of the things that most internet marketers are looking for. If you can automate a task, particularly a recurring, time-consuming one, it can free up your time for other tasks. In this article, we're going to look at some of the pros and cons of automating your backlink generating.
There are a number of ways to automate your backlinks, some totally automated and others partially so:
- Article submission services or applications
- Blog commenting applications
- Blog network posting
- Automated link exchanges
By automating these things, you can generate backlinks on an ongoing basis without having to constantly go searching for new places to link from.
The biggest drawback to these automated services is the fact that they tend to generate links from places that aren't necessarily all that valuable.
Take blog networks, for example. There are a number of services - both free and paid - that have a number of blogs where you can post with backlinks to your site. Some of them will take one article you submit and post it to multiple sites, sometimes even spinning the article in the process.
But many of the sites it gets posted to may have little or no value. They're often set up purely to accept these "free" articles, and they have no Pagerank and may not even be fully indexed in the search engines. Those types of links really don't give you much value.
In most cases you can choose any two of these three things:
1. Low cost
2. Easy
3. High quality
High quality links that are easy to generate will cost you more money. Easy to build links that are inexpensive will not be very high quality. High quality links that are inexpensive will be more difficult to generate.
Automated backlink generating is often best used as one part of a larger plan.
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